Jon Lindsay
Buckle up for 2022!

One year on from my last commentary on the economic opportunities, I am saying the same thing. We all need to be wary of “green shoots” but we must seize opportunities, which means a very strategic, but agile, approach to business growth. With $17Tn of new money in the global system, continued inflationary pressure will remain, together with uncertainty of supply, shortage of quality employees a continued concern. There are some basic things every business leader must do to thrive in the new economy.

Buckle up for 2022!
Jon Lindsay
The Buying Journey is changing

While we need to keep our sales process visible, the danger is we focus too much on OUR process. What have we forgotten? As much as we have a sales process, our prospective customers have their own journey.

With COVID this journey for many businesses is changing; it was already and COVID has just accelerated this. What that means is the human interaction is later in the journey and B2B marketing is even more critical

The Buying Journey is changing
Jon Lindsay
Backing winners - the tell-tale signs

The End of broad based business support is in sight and 2021 looks like it will be a bumpy ride. A year of paradoxes. We will see strong economic growth; at the same time we will see significant business failures and restructuring.

Time to stop supporting all businesses and time to back the winners.

This articles describes what to really look for to identify winners.

Backing winners - the tell-tale signs
Jon Lindsay
A Joined-Up transition to the "other side"

A leaders approach to reaching the other side.

Four simple steps and some links to useful material to support your approach

  1. Ensure a clear Mindset

  2. Establish a Vision for the whole Sector

  3. Identify the role your company will play

  4. Create a truly Agile decision making organisation

A Joined-Up transition to the "other side"
Jon Lindsay
Marketing - the #1 Focus for business leaders ...

You and your team have performed exceptionally well over the last few months. The results speak for themselves.

But its not over yet. Welcome to the Phoney War. This article helps you refocus your business on the immediate and longer term priorities and where you as the business leader need to lend your weight.

Marketing - the #1 Focus for business leaders over the next six months

australian business leaders

Are you Inside-Out or Outside-In?

Are you Inside-Out or Outside-In?

What is really stopping you from working on your business - not just in it? Here are the steps you need to take for a more sustainable business…

Featured
Synchronising Strategy Systems and Speed with Scott Roworth and Nadine Tuckey
May 16
Synchronising Strategy Systems and Speed with Scott Roworth and Nadine Tuckey

Strategy and Execution

Great strategy is worthless unless it comes to life and delivers results.

Execution often fails because leaders are too busy running the day-to-day business.

For many businesses, there is a clear gap between strategy & planning and execution. They falter in the execution, leaving the strategy being shelved.

Discover how to go further than you ever thought possible. faster than you ever thought possible.

Reimagining Business Capabilities through Artificial Intelligence with Lucas Meadowcroft
Jun 6
Reimagining Business Capabilities through Artificial Intelligence with Lucas Meadowcroft

Its Time for Action.

Implementation of AI in increasing productivity of your core business processes. This workshop is designed to give you confidence to launch initiatives harnessing AI which will give you order of magnitude improvement in performance, reducing time, minimising the human involvement in repetitive tasks and focusing on added value.

Building a Workplace Wellbeing culture with Margaret Aboody
Jun 12
Building a Workplace Wellbeing culture with Margaret Aboody

The world of work is a fascinating place. It’s a place where we grow, make friends, be part of something and feel a sense of purpose and accomplishment. It’s also a place where we can positively feed our mental health and wellbeing, support others and reach out for help. It’s not just about the economics: it’s about the human need for belonging. Every person can and should belong to a wellbeing workplace. THis workshop shows how business leaders can create a Wellbeing workplace.

"To Pay or Not to Pay? The Ransomware Question" with Tony Barnes
Jun 13
"To Pay or Not to Pay? The Ransomware Question" with Tony Barnes

Experience a real-world cybercrime ransomware incident by becoming part of an executive and Board-level crisis management team navigating multiple dilemmas and decisions during a cyber ransomware and extortion event.

Generative AI for Business with Tim Martin
Jul 10
Generative AI for Business with Tim Martin

Generative Artificial Intelligence hit the headlines in 2023 especially with the introduction of Chat GPT. While 2023 was the year to learn, 2024 is the year to act. In Tim Martin’s words “We have to learn to build the plane while flying it”

Hear Australia’s guru on Digital Marketing lead the group through a discussion on how AI will affect businesses, especially in the area of marketing. This workshop is designed to be light on the technicalities but focused on members’ specific needs.

"Early Warning Signs and Stress Testing" with Kevin Higgins
Jul 11
"Early Warning Signs and Stress Testing" with Kevin Higgins

"Australian businesses are facing a perfect storm of challenges, and it's imperative they navigate this period with caution." This sentiment is echoed by the Business Council of Australia, which warns of the "most challenging economic environment in decades."

Uncertainty of economic growth; a two or even three speed economy, means business leaders have to balance confidence with an excellent early warning system.

Kevin Higgins, Director at Vantage Performance, will be sharing his perspectives of how business should ensure they are fully prepared.

 

CONTACT JON

Jon Lindsay
Mobile: 0407 799 875
Email: jon@joined-up.com.au 

Or you can click here and complete a contact form. Jon will be in touch with you within 48 hours.